Social media is often credited as the destroyer of the moral compass of society. But there are a few who have shaped social media for personal and societal benefit. These people are grinding hard to create content that brings a change in our everyday lives.
One such person is Ranveer Allahbadia, aka BeerBiceps. Today, this name is
a brand itself. Ranveer Allahbadia is a social media entrepreneur, YouTuber, motivational speaker, leadership coach, and soon-to-be author. Along with that, he is a podcast host who runs India's TOP Podcast - "The Ranveer Show" both in English & in Hindi. He is the founder of BeerBiceps Pvt Ltd, a company that creates self-improvement content in various format.
Adding another feather to his cap, he, and his friend Viraj Sheth
started Monk–Entertainment, an influencer marketing and management
website in early 2018. This website is an ensemble of young creators who
specialize in all things related to digital marketing- from video production to
social media managing.
But all the success didn’t come easy for the 27-year-old. Like many
teenagers, Ranveer did not have a clear purpose or goal in his life. His world
revolved around partying and eating unhealthy food. At the young age of 15,
he was diagnosed with high cholesterol and gallbladder stones. Due to his
heavyweight, he also suffered some severe injuries. Finally, he realised it
was time to get his life on track.
The journey began in 2015, right after his graduation from engineering college. The YouTube channel BeerBiceps was originally supposed to be a tool to market his fitness start up. However very soon, he realized that there is an even bigger game to be played in the domains of social media & digital marketing.
The successful switch into creating men's style & grooming content eventually paved the way to creating content of other kinds. The BeerBiceps team eventually entered the domain of general self-improvement content and today creates videos that encapsulate everything from fitness to style to entrepreneurship to personal finance to mental health.
In 2018, BeerBiceps diversified into creating regional content online. In July 2019, the BeerBiceps team launched its podcast The Ranveer Show. TRS went on to feature legends like Arnold Schwarzenegger, Gary Vanynerchuk, Priyanka Chopra, Kunal Shah, Glenn McGrath and many more. In March 2020, #TheRanveerShow became India's top ranked podcast on Spotify and continues to retain the position.
Who knew that a boy once lost searching the meaning of his life would
influence so many people to change themselves? Today Ranveer is no longer
that same type of guy. He has realized his life’s purpose and is working hard
each day to get one step closer to it. People like him set an example for the
younger generation that no matter what situation you are in, once you
decide to get up and break the walls, there are no limits to what you cannot
do.